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Mullen Automotive Rebrands to Bollinger Innovations, Signaling Strategic Shift in EV Market

TL;DR

Mullen Automotive's rebrand to Bollinger Innovations, Inc. offers investors a fresh identity and ticker symbol BINI, potentially attracting new market interest without altering the company's operational framework.

Effective July 28, 2025, Mullen Automotive will transition to Bollinger Innovations, Inc., trading under BINI on Nasdaq, with no changes to its CUSIP number or legal structure.

Mullen Automotive's focus on commercial electric vehicles and recent CARB and EPA certifications contribute to a cleaner, more sustainable future in transportation.

Mullen Automotive, soon to be Bollinger Innovations, Inc., is making waves in the EV market with its CARB-approved vehicles and expanding dealer network.

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Mullen Automotive Rebrands to Bollinger Innovations, Signaling Strategic Shift in EV Market

Mullen Automotive Inc., a notable name in the electric vehicle (EV) manufacturing sector, is embarking on a transformative journey by rebranding to Bollinger Innovations, Inc. effective July 28, 2025. This strategic move, as articulated by CEO David Michery, aims to consolidate the company's focus on commercial vehicles, with the Nasdaq Capital Market set to reflect the new identity under the ticker symbol BINI. Importantly, this rebranding does not entail any changes to the company's legal framework or operational protocols, nor does it necessitate any action from shareholders.

The timing of this rebranding coincides with Mullen Automotive's notable achievements in the commercial EV space. The company has not only initiated commercial vehicle production at its Tunica, Mississippi plant since August 2023 but has also secured federal EV tax credits of up to $7,500 per vehicle, thanks to IRS approval. Furthermore, the Mullen ONE and Mullen THREE models have achieved CARB and EPA certifications, broadening their market availability across the United States. The Mullen THREE, in particular, stands to benefit from a CARB-issued HVIP approval, offering potential buyers up to a $45,000 cash voucher.

Expanding its commercial dealer network to include seven dealers, such as the recent addition of Papé Kenworth, Mullen Automotive has significantly extended its sales and service footprint. The Foreign Trade Zone status awarded to its Tunica manufacturing center further enhances its competitive edge by enabling duty deferment and elimination on exported vehicles. These developments underscore Mullen Automotive's, soon to be Bollinger Innovations, Inc., growing influence and commitment to innovation in the EV sector.

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