The DFW Car & Toy Museum, located in a sprawling 150,000-square-foot former Coors distribution facility near Meacham Blvd. and I-35, has rapidly established itself as a must-visit destination for enthusiasts of automotive and toy history. With over 5,000 visitors in its first month, the museum has not only captivated the local community but also attracted attention from car lovers and collectors nationwide.
Owned by Ron Sturgeon Real Estate LP, the museum is home to Sturgeon's personal collection, a treasure trove of over 200 rare cars and 3,000 toys, meticulously gathered over four decades. The museum's debut was marked by hosting the largest Cars and Coffee event in North Texas, a testament to its appeal and the vibrant community it serves. This event alone drew more than 2,000 car enthusiasts, setting a high bar for future gatherings.
The museum's impact extends beyond its physical walls, with a strong digital presence that includes a TikTok campaign featuring 'The Dashboard Diva,' which amassed over 17,000 views in just one month. This innovative approach to engagement has helped the museum climb TripAdvisor's rankings from #145 to #38 among 340 Tarrant County attractions, a clear indicator of its growing popularity and the quality of experience it offers.
Ron Sturgeon's vision for the museum is deeply personal. A self-made entrepreneur who overcame significant early life challenges, Sturgeon founded the museum to share his passion for cars and toys with the world. The museum's free admission policy and dog-friendly galleries underscore its commitment to accessibility and community engagement, making it a unique space where history and nostalgia come alive.
Looking ahead, the museum plans to enhance visitor experiences with guided tours, a volunteer docent program, and the appointment of Lee Jackson as its first official ambassador. These initiatives, along with its strategic location and expansive facility, ensure that the DFW Car & Toy Museum will continue to be a beacon for automotive and toy culture in North Texas and beyond.
For more information on the museum's collection and events, visit https://www.dfwcarandtoymuseum.com.
