Authentic Holdings (OTC: AHRO) has finalized the acquisition of Goliath Motion Pictures Entertainment, a strategic move that not only enhances its market position but also significantly enriches its content library. This acquisition, adding $11 million in tangible assets to Authentic Holdings' balance sheet, includes a diverse array of award-winning television shows, blockbuster films, concerts, and documentaries. The expanded portfolio is anticipated to bolster the company's video-on-demand strategies and advertising capabilities, marking a pivotal step in its growth trajectory.
The strategic acquisition is set to extend Authentic Holdings' market reach from 61 to 100 designated market areas (DMAs), thereby broadening its audience engagement. Furthermore, the company forecasts an increase in its 30-second advertising rates, from the current range to between $50 and $100, leveraging the enhanced content offerings. This move not only promises immediate financial gains but also lays the groundwork for potential future growth, including a possible uplisting that could attract greater investor interest.
Authentic Holdings' subsidiary, Maybacks Global, has a history of fostering innovation, exemplified by its partnership with WiseDV in the streaming industry. By integrating Goliath Motion Pictures' extensive content library, Authentic Holdings is strategically positioning itself to meet the escalating demand for diverse entertainment content across various platforms. This acquisition underscores the company's commitment to expanding its entertainment portfolio and strengthening its foothold in the competitive media landscape.
