Brera Holdings PLC, in partnership with Italian Serie A club ACF Fiorentina, recently celebrated the illustrious career of footballer Giuseppe 'Pepito' Rossi through 'Pepito Day'. This event, held on March 22, 2025, not only paid tribute to Rossi's contributions to football at clubs like Fiorentina, Manchester United, and Villarreal CF but also underscored the significance of nurturing talent and fostering community spirit in sports.
The celebration was marked by a series of activities aimed at engaging fans and young athletes alike. The Pepito Cup, a youth tournament, offered aspiring footballers a platform to demonstrate their skills, while a meet-and-greet session provided fans with a unique opportunity to connect with Rossi. The day also featured a pre-match entertainment show and a match played by legendary footballers, adding to the event's allure.
Daniel McClory, Brera Holdings' Executive Chairman, highlighted the company's strategic focus on football development, stating that 'Pepito Day' reflects their commitment to excellence in sports globally. This initiative is part of Brera Holdings' broader strategy to invest in talent promotion and grassroots football, reinforcing its role in sports management and community engagement.
Brera Holdings' collaboration with ACF Fiorentina for 'Pepito Day' exemplifies its multi-club ownership approach and dedication to supporting athletic talent and community development. For more information on Brera Holdings' initiatives, visit https://www.breraholdings.com.


