EDGE Boost, a financial platform aimed at fostering responsible betting, has entered into a strategic partnership with Birches Health, a behavioral healthcare organization focused on preventing and treating gambling disorders. This collaboration is set to enrich the EDGE Boost app and website with responsible gambling content, offering users direct access to clinical support and educational materials. The initiative is designed to empower users to make safer and more informed decisions regarding their betting activities.
Central to this partnership is the use of [idPair] technology, which anonymizes user data to aid in research and the development of responsible gaming technologies. By incorporating links to the Birches Health website, EDGE Boost is actively working to mitigate gambling-related risks. Seni Thomas, the Founder and CEO of EDGE Boost, highlighted the company's dedication to ensuring a safer gambling environment through innovative financial tools like specialized debit cards and bank accounts that help users manage their betting finances separately from other transactions.
Elliott Rapaport, Founder of Birches Health, echoed this commitment, emphasizing the shared goal of fostering a sustainable and responsible gaming industry in the U.S. This partnership marks a pivotal move towards embedding mental health resources within financial platforms that cater to the betting community. Since its launch in March, EDGE Boost has demonstrated significant growth, processing over $450 million in transactions and securing more than $17.2 million in funding. The alliance with Birches Health underscores both organizations' leadership in advancing responsible gaming practices.
