SeneGence, a leader in the beauty and cosmetics industry, has celebrated its 25th anniversary, highlighting a legacy of innovation, clean beauty, and women's empowerment. Founded by Joni Rogers-Kante, the company has set itself apart with its commitment to transformative beauty experiences and groundbreaking product development. The brand's 'Year of Color' has been particularly notable, featuring the relocation of corporate operations to Oklahoma and the launch of over 40 products in 2024, including the Microbiome Skincare Regimen, SmileSense Toothpaste, and LashSense FiberExtend Mascara.
At the heart of SeneGence's success is its dedication to clean beauty, adhering to strict EU regulations and excluding over 1,450 potentially harmful ingredients from its products. The company's proprietary SenePlex+ technology exemplifies this commitment, focusing on skin renewal and health as the foundation of beauty. Beyond product innovation, SeneGence has made significant strides in social impact through initiatives like the 'Kiss for a Cause' campaign, which aims to donate products worth up to $25 million, and the 'Gloss that Gives' program, supporting organizations such as the Women Veteran Network. Additionally, the company's partnership with XPRIZE Healthspan reflects its dedication to advancing global health and longevity.
SeneGence's impact extends beyond the beauty industry, offering entrepreneurial opportunities for women across 17 countries. As one of the few direct sales companies to reach a 25-year milestone, it has revolutionized cosmetics while fostering professional growth for independent distributors. The brand's innovative approach has earned it numerous accolades, including the SHAPE Beauty Award and Beauty Innovation Award, further cementing its reputation for quality and advancement in beauty. From its iconic LipSense product to its comprehensive skincare and cosmetics lines, SeneGence continues to redefine beauty as a means of empowerment, confidence, and technological innovation.


