The Awareness Group (OTC: FHLD) has officially launched The TAG GRID, an innovative platform designed to revolutionize the solar energy financing and project development sector. This ecosystem integrates various solar industry service providers, such as sales and lead generation organizations, brokers, and installation contractors, to facilitate a seamless process from project inception to completion. At its core, The TAG GRID features TAG Financial, which is divided into two main divisions: TAG Financial Services (TFS) and TAG Capital. TFS oversees the project process for sales organizations and contractors, whereas TAG Capital specializes in fund management, including servicing or securitizing lending portfolios and monetizing investment tax credits.
A standout feature of TAG's offerings is its Residential National Solar Power Purchase Agreement (PPA) program. This program distinguishes itself from traditional PPAs by not requiring minimum FICO scores or income levels, thereby making solar financing more accessible to a wider audience. This innovative approach has the potential to significantly disrupt the renewables market by removing common barriers to entry for homeowners.
The U.S. solar energy market is on a rapid growth trajectory, with projections from the U.S. Energy Information Administration indicating that solar and wind will be at the forefront of power generation growth in the near future. TAG's integrated business model, which encompasses various facets of the solar industry, sets it apart from competitors that typically concentrate on singular aspects like installation or system design.
To bolster The TAG GRID and introduce cutting-edge technologies, TAG has adopted a growth strategy that includes strategic acquisitions. The company has already acquired five entities in the alternative energy sector, thereby reinforcing its market presence. Furthermore, TAG intends to utilize blockchain technology to develop novel incentive programs. These programs could enable solar system owners and TAG GRID participants to potentially sell energy to other users, fostering a more interconnected and efficient energy ecosystem.
With the domestic solar market valued at over $320 billion and expected to continue expanding, TAG's holistic approach could significantly contribute to the acceleration of renewable energy adoption. By addressing traditional financing obstacles and establishing a streamlined ecosystem for solar projects, TAG is positioning itself as a potential frontrunner in the alternative energy industry. The launch of The TAG GRID and its pioneering financing solutions arrives at a pivotal moment, coinciding with a surge in demand for renewable energy. According to Mordor Intelligence, the residential solar energy market is anticipated to surpass 190 gigawatts by 2029, propelled by supportive government policies, increased investments, and declining solar energy costs.
As TAG progresses in refining its platform and broadening its services, its influence on the solar energy landscape could be profound. By enhancing the accessibility of solar power to a diverse range of consumers and businesses, TAG may play a crucial role in the United States' shift towards cleaner, more sustainable energy sources.


