Joanne Gore Communications (JGC) has recently showcased its industry leadership by managing four significant events in the print and packaging sectors during September 2024, setting a new benchmark for industry engagement. This achievement underscores JGC's capability to operate effectively across multiple platforms simultaneously, reinforcing its position as a leading full-service B2B marketing agency.
The agency's notable performance included orchestrating Xeikon's inaugural VIP Showcase at their Innovation Center in Elgin, Illinois, and managing the North American Launch of TITON 500 + Kurz Integration at PRINTING United Expo. Additionally, JGC oversaw Rochester Software Associates' presence at PRINTING United Expo 2024 in Las Vegas and presented educational sessions at both the PRINTING United Expo and the Xplor 2024 Summit in Lake Buena Vista, Florida.
Joanne Gore, President of JGC, highlighted the significance of their achievement, emphasizing the agency's dedication to excellence in event management and client engagement. The successful VIP Showcase for Xeikon, with nearly 100 attendees, and the introduction of the TITON TX500 digital press, marked a pivotal moment for the industry, opening new market opportunities in label and packaging printing.
Mark Pomerantz of Xeikon commended the partnership with JGC, noting the agency's expertise in elevating marketing efforts and driving meaningful results. Similarly, JGC's strategic planning and messaging for Rochester Software Associates at PRINTING United Expo 2024 ensured a standout presence among 800 exhibitors, showcasing RSA's production print workflow software solutions.
JGC's collaboration with Kevin Abergel of Taktiful at Xeikon's PRINTING United booth further enriched the event with insights into industry trends, particularly the impact of embellishments in labels and packaging. The month concluded with Joanne Gore's active participation in the Xplor 2024 CCM Summit, where she contributed to discussions on transforming postal mail with AI and future-proofing CCM strategies.
This comprehensive involvement in key industry events highlights JGC's commitment to advancing the print industry and its expertise in B2B marketing strategies. The agency's success in managing multiple events simultaneously not only demonstrates its leadership in the print and packaging sectors but also sets a new standard for B2B marketing agencies in terms of client engagement and event management.
