Mullen Automotive (NASDAQ: MULN) has made a significant move by sending a technical and sales team to Dubai to support the launch of its electric vehicles (EVs) in the United Arab Emirates (UAE), following a major order from Volt Mobility. This order, potentially worth up to $210 million, includes 300 Mullen Class 1 and Class 3 electric vehicles, such as the Mullen One EV cargo vans and Mullen Three cab chassis trucks. This initiative underscores Mullen Automotive's strategic expansion into the Middle Eastern market, where the demand for sustainable transportation solutions is on the rise.
David Michery, CEO and chair of Mullen Automotive, highlighted the significance of the UAE market for the company's growth. The collaboration with Volt Mobility is further supported by VoltiE Group, a Miami-based charging company, which will supply necessary charging equipment alongside Mullen's EVs. This partnership is a testament to the growing ecosystem around electric vehicles, emphasizing not just the vehicles themselves but also the infrastructure needed to support them.
The timing of this expansion is pivotal for Mullen Automotive, as the company has recently commenced commercial vehicle production in Tunica, Mississippi, and secured IRS approval for federal EV tax credits. These developments, along with CARB and EPA certifications for the Mullen One and Mullen Three, position the company favorably in both domestic and international markets. The addition of new commercial dealers across the U.S. and the Foreign Trade Zone status of its Mississippi plant further enhance Mullen's operational and competitive edge.
This venture into the UAE represents more than just a business transaction; it signifies Mullen Automotive's commitment to leading the charge in the global shift towards electric vehicles. The company's hands-on approach in ensuring a successful market launch in Dubai reflects its dedication to customer satisfaction and market penetration. As the EV industry continues to evolve, Mullen Automotive's strategic moves in the UAE could serve as a blueprint for future international expansions, reinforcing its role as a key player in the sustainable transportation revolution.
