Anthony's Coal Fired Pizza & Wings, a subsidiary of BurgerFi International, Inc., has announced a new promotion aimed at supporting families during the back-to-school season. Starting August 5, 2024, 'Kids Eat Free Mondays' will offer children aged 12 and under a complimentary Kids Spaghetti & Meatball or 10" Cheese Pizza with a minimum purchase of $10 at participating locations. This initiative is designed to alleviate some of the financial and time pressures families face as they transition into the school year.
Carl Bachmann, Chief Executive Officer for BurgerFi International, highlighted the promotion's focus on family togetherness. "Back to school season is a busy time for families. Our Kids Eat Free Mondays provide loved ones an opportunity to gather together with kids, moms, dads, nonnas, and nonnos to enjoy great tasting and quality meals," Bachmann stated. The offer caters to children's favorite foods, with options for customization, ensuring a meal that pleases even the pickiest eaters.
Cindy Syracuse, Chief Marketing Officer, emphasized the promotion's dual benefits of convenience and quality. "We hope to make mealtime simpler and more enjoyable for families while they can savor fresh and high-quality dishes, just like Nonna makes them," Syracuse said. The promotion is timely, offering a solution to the challenges families face as summer ends and the school year begins.
The 'Kids Eat Free Mondays' offer is available for dine-in only, with specific conditions applying. It cannot be combined with online pickup, phone orders, app orders, delivery, or third-party delivery services. This move by Anthony's Coal Fired Pizza & Wings reflects a broader industry trend towards value-oriented promotions, particularly those targeting families during economically challenging times.
With 59 corporate-owned locations, this promotion could influence the competitive dynamics of the family dining sector, prompting other restaurants to consider similar offers. For families, it represents a chance to dine out without the usual financial burden, fostering family bonding and easing the weekly meal planning stress. Recognized for its excellence, including being named "The Best Pizza Chain in America" by USA Today's Great American Bites, Anthony's commitment to customer service is further demonstrated through this initiative.
As families navigate the back-to-school season, 'Kids Eat Free Mondays' at Anthony's Coal Fired Pizza & Wings offers a practical and appealing solution, reinforcing the brand's reputation in the competitive casual dining market.
