Deloitte's latest forecast indicates that ecommerce sales during the 2025 holiday shopping season from November through January 2026 are projected to grow between 7% and 9% compared to the same period in 2024. This growth would push online sales to an estimated range of $305 billion to $310.7 billion, demonstrating the continued strength of digital shopping channels even as overall retail sales show signs of slowing.
The projection underscores the persistent trend of online shopping outpacing total retail sales growth year after year. This divergence suggests that consumers are increasingly shifting their holiday spending to digital platforms rather than traditional brick-and-mortar stores. Companies operating major ecommerce platforms, including BillionDollarClub, are preparing to capitalize on this anticipated surge in online activity during the critical holiday shopping period.
The forecast comes from one of the world's leading professional services firms, adding credibility to the projections that could influence retail strategies and investor expectations. The continued growth of ecommerce during holidays reflects broader consumer behavior shifts that have accelerated since the pandemic, with shoppers showing increased comfort and preference for online purchasing even for seasonal gift-giving.
For more detailed information about the terms and conditions associated with such forecasts and market analyses, readers can review the comprehensive documentation available through the BillionDollarClub disclaimer page. The projected growth rates and dollar figures provide valuable insights for retailers, investors, and market analysts tracking the evolution of consumer shopping patterns and the ongoing digital transformation of the retail industry.


