Rhug Wild Beauty, the award-winning luxury organic skincare brand from North Wales' Rhug Estate, recently reached millions of American households through a feature on the nationally syndicated television program Coffee with America. The September 2025 segment introduced U.S. viewers to the brand's sustainable approach to skincare that combines wild-foraged botanicals with scientifically selected natural ingredients for proven skin benefits. The television appearance represents a significant milestone for the brand's expansion into the American market, where consumers increasingly prioritize authenticity, transparency, and environmental responsibility in their beauty purchases.
Coffee with America, broadcast to more than 200 million households across the United States, regularly features emerging trends in lifestyle and wellness, providing Rhug Wild Beauty with substantial exposure to health-conscious consumers. Lord Robert Newborough, founder of Rhug Wild Beauty and a pioneer in organic farming, emphasized the importance of sharing the brand's philosophy with American audiences. The brand demonstrates how organic farming practices, sustainability commitments, and scientific excellence can work together to create effective, results-driven skincare products that maintain purity and integrity throughout the formulation process.
The timing of the television feature coincides with the brand's increased accessibility in the U.S. market through availability on Amazon. American consumers can now easily purchase the brand's complete collection, including cleansing balm, moisturizer, skin tonic, and serum products. Each formulation incorporates estate-grown botanicals, nutrient-rich plant actives, and mineral-charged spring water sourced from the Rhug Estate's natural environment. Rhug Wild Beauty's certification as COSMOS Organic, vegan, cruelty-free, and halal reflects the growing consumer demand for beauty products that align with ethical and environmental values.
The brand combines natural ingredients with modern scientific testing, with all formulations rigorously tested across various age groups and skin types to ensure effectiveness in restoring, protecting, and enhancing skin vitality. Since its 2020 launch, Rhug Wild Beauty has received recognition from prominent publications including Vogue, Tatler, and Country & Town House for redefining luxury clean beauty standards. The brand's approach represents a shift in the beauty industry toward products that deliver clinical performance while maintaining organic purity and sustainable sourcing practices. Consumers can learn more about the brand's philosophy and product offerings by visiting https://www.rhugwildbeauty.com.
