The Building Texas Show recently featured The Charmadillo, an eco-conscious nature-based glamping destination in Center Point that represents a growing movement toward sustainable tourism in Texas Hill Country. Founder Sara Rothstein transformed 44 acres of raw land between Comfort and Kerrville into a regenerative boutique retreat that has gained national recognition as one of the Top 10 Hipcamp Newcomers in the U.S. and Top 10 in Texas. The destination harmonizes thoughtful design with sustainability while drawing inspiration from Center Point's vibrant community, showcasing how tourism development can coexist with environmental stewardship.
Justin McKenzie of The Building Texas Show described the destination as capturing everything people love about the Hill Country, noting its authentic connection to nature while being surrounded by small towns experiencing revitalization. Rothstein expressed optimism about Center Point's future, stating that the community is at the precipice of discovery following the momentum of nearby towns. There's still magic here - good people, great food, music, and creativity - all without losing that quiet, Hill Country soul, she remarked. This perspective underscores how sustainable tourism initiatives can help preserve local character while generating economic opportunities.
The Charmadillo features A-frame cabins, campsites, stock tank pools, sauna and shared spaces like the Den lounge and Dugout open air picnic area, all designed to reconnect visitors with nature while supporting local community development. The episode exemplifies The Building Texas Show's broader mission to spotlight communities, entrepreneurs, and innovators shaping Texas' future. Viewers can watch the full episode at https://www.buildingtexasshow.com or on https://www.youtube.com to learn more about this sustainable tourism initiative that demonstrates how Texans build stronger communities through vision, hard work, and collaboration.
The feature on The Charmadillo illustrates how sustainable tourism represents a viable economic model for rural Texas communities seeking to balance growth with preservation. As small towns throughout Hill Country experience renewed interest and development, projects like The Charmadillo provide a template for maintaining authentic character while creating new opportunities. The Building Texas Show continues its work as a statewide storytelling platform celebrating the people, projects, and places shaping Texas' future, with this episode particularly highlighting how regenerative tourism can benefit both visitors and local residents through thoughtful development that honors the region's natural beauty and cultural heritage.


