The luxury organic skincare brand Rhug Wild Beauty recently appeared on the nationally syndicated television program American Trends & Lifestyle, reaching millions of households across the United States. The segment positioned the brand as a leader in the clean beauty movement, emphasizing its commitment to sustainability, transparency, and clinically proven performance. This national exposure comes at a time when consumers increasingly seek beauty products that align with both ethical values and scientific standards.
During the feature, American Trends & Lifestyle explored Rhug Wild Beauty's origins on the 12,000-acre Rhug Estate in North Wales, where products are handcrafted using certified organic and natural ingredients. The brand's formulations incorporate wild-foraged botanicals, estate spring water, honey, and beeswax, creating what the program described as a rare blend of organic purity and scientific performance. This approach reflects a broader industry shift toward products that deliver visible, measurable results while maintaining environmental integrity.
The television showcase highlighted several key products from the collection, including the Deep Cleansing Balm with Wild Berries, Nourishing Eye Cream with Elderflower, and Active Treatment Serum with Hyaluronic Acid. Each product is designed to hydrate, protect, and revitalize skin while meeting the brand's "Rooted in Nature, Refined by Science" philosophy. Founder Lord Robert Newborough noted that the feature provided an opportunity to share the brand's story with viewers who appreciate both luxury and authenticity in their skincare choices.
Rhug Wild Beauty's products are available to U.S. consumers through major online retailers including Amazon and Onelavi. The brand maintains COSMOS Organic certification across its collection, ensuring that all products meet rigorous organic and natural cosmetic standards. Additionally, the entire line is vegan, cruelty-free, and halal certified, providing multiple layers of assurance for conscious consumers.
The American Trends & Lifestyle feature represents significant mainstream validation for the clean beauty sector, particularly for brands that successfully bridge the gap between traditional natural ingredients and modern scientific formulation. As consumer awareness grows regarding ingredient transparency and environmental impact, such national media exposure helps educate the public about certified organic alternatives in the luxury skincare market. The program's reach extends beyond traditional television through BEOND TV, a dedicated streaming channel that provides daily updates on beauty and lifestyle innovations to an increasingly digital audience.
