A2Z Cust2Mate Solutions Corp. (NASDAQ: AZ) announced expansion into the toy retail sector through agreements with Toys "R" Us Israel and The Red Pirate, two leading Israeli toy retail chains. The contracts involve purchase orders for 2,000 smart carts representing a minimum value of $15 million over 60 months, excluding additional retail media revenues, with deployment scheduled to begin in the third quarter of 2026. This expansion marks the company's first entry into a new retail vertical beyond its existing grocery applications, highlighting the versatility of its smart cart platform across different retail environments.
The technology enables real-time shopper engagement, personalized promotions, and in-cart retail media monetization while providing retailers and brands with actionable insights into customer behavior and campaign performance under a shared advertising revenue model. Cust2Mate's AI-driven smart carts personalize every in-store journey, turning routine shopping trips into engaging, rewarding experiences through interactive technology that guides and informs customers. The carts enable seamless in-cart scanning and payment, allowing shoppers to bypass checkout lines while receiving real-time customized offers and product recommendations.
This enhanced customer experience boosts satisfaction and loyalty while helping retailers streamline operations and optimize merchandising through data-driven insights. The carts are equipped with multiple layers of security for accurate recognition and transaction integrity. The modular, all-in-one detachable panels transform legacy shopping cart fleets into intelligent platforms that deliver a range of benefits. The toy retail industry presents unique opportunities for interactive shopping experiences, particularly for families and children who may benefit from guided shopping assistance and personalized recommendations during their store visits.
The announcement represents a significant milestone for the company as it demonstrates the adaptability of its technology across different retail sectors. For more detailed information about the company's forward-looking statements and risk factors, investors can refer to the company's SEC filings, including the most recent Annual Report on Form 10-K available through the SEC's EDGAR system at https://www.sec.gov/edgar/searchedgar/companysearch. The company has noted that certain statements in the announcement are forward-looking and subject to risks and uncertainties that may cause actual results to differ materially from expectations.
