NoviSign Digital Signage demonstrated the practical application of cloud-based digital signage software by providing a live digital scoreboard for a cornhole tournament at the Total Tech Summit. The system showcased how real-time displays can operate without technical friction in live event environments where instant updates are critical. Event staff managed the scoreboard through simple Google Sheets updates rather than requiring access to a content management system or specialized training.
The turnkey scoreboard system utilized Google Sheets automation alongside dynamic NoviSign templates to maintain accurate and current scores throughout the tournament. This approach allowed the scoreboard to run reliably from early rounds through the finals without requiring troubleshooting. Organizers could focus on event management rather than technology maintenance while still delivering professional, branded visuals to participants and spectators.
"This project shows what digital signage should be. Powerful behind the scenes, but effortless for the people using it," said Gil Matzliah, CEO of NoviSign. "By integrating with familiar tools like Google Sheets, we make real-time signage accessible even in high-pressure, live environments." The demonstration illustrated how digital signage solutions can bridge the gap between technical capability and practical usability.
The same methodology employed at the summit has broader applications for live events, internal dashboards, scheduling displays, and other real-time signage scenarios. Readers interested in technical implementation details can find comprehensive information on the NoviSign blog. The successful deployment underscores a growing trend toward user-friendly technology solutions that minimize technical barriers while maximizing functionality.
This demonstration matters because it addresses a common challenge in live events: the need for reliable, real-time information displays that don't require technical expertise to operate. As events increasingly incorporate digital elements, solutions that simplify rather than complicate operations become essential. The integration with widely-used platforms like Google Sheets represents a practical approach to making advanced technology accessible to non-technical users, potentially expanding how organizations implement real-time digital communications.
