Teesside Trade Marketing, a digital marketing agency built exclusively for tradespeople, has officially launched in Stockton-on-Tees. The agency offers a complete marketing system designed to help plumbers, electricians, builders, roofers, and other trades across Teesside get found online, win more work, and run their businesses more efficiently. The launch addresses a significant gap in the local market, as generic marketing agencies often lack understanding of how tradespeople operate and how their customers search for services.
The company offers six core services specifically tailored to trade businesses: trade website design, local SEO and Google Maps optimisation, Google Ads management, 24/7 call answering, job management software, and professional email. This integrated approach combines multiple channels into a single system designed to keep a tradesperson's diary full. A professional website establishes credibility, while local SEO and Google Maps optimisation ensures the business appears prominently when potential customers search for relevant services. Google Ads deliver immediate visibility for high-intent searches such as "plumber near me" or "emergency electrician Middlesbrough."
The agency also operates the Teesside Trade Services network, a collection of more than 40 specialist trade websites that connect homeowners and businesses on Teesside with local tradespeople. The network spans a wide range of trades including roofing, landscaping, heating, plumbing, electrical work, construction, cleaning, driveways, and interiors. Individual sites within the network, such as Teesside Solar Panels, provide dedicated platforms where Teesside residents can find vetted local professionals for specific services.
"Most marketing agencies don't understand trades. They talk about brand awareness and engagement when all a tradesperson wants is the phone to ring with qualified leads," says Simon Hogben, Founder of Teesside Trade Marketing. "We built this agency because we saw too many skilled tradespeople doing brilliant work but struggling to get found online. Everything we do is designed around how trades actually operate — straightforward, results-focused, and without the jargon."
The launch comes at a time when digital visibility has become essential for trade businesses of all sizes. Industry data indicates that 97 percent of consumers search online before hiring a tradesperson, and 76 percent of people who perform a local search visit a business within 24 hours. Despite this, many trade businesses across Teesside still rely on word of mouth alone or operate with outdated websites that fail to generate enquiries. Others have been let down by generic marketing agencies that lack understanding of the trade sector.
The agency serves trades across the entire Teesside region, including Middlesbrough, Stockton-on-Tees, Hartlepool, Redcar, Billingham, Yarm, Saltburn-by-the-Sea, and Guisborough. The Teesside Trade Services network further extends this reach, with dedicated websites covering more than 30 individual trade categories and serving thousands of local connections across the region each year. Together, the marketing agency and the trade services network form a comprehensive ecosystem that supports tradespeople at every stage of business growth, from establishing an online presence to managing a full pipeline of work.
