Technology leaders Synaptics and VBox Communications are preparing to unveil their latest digital broadcasting solutions at the NAB Show 2025 in Las Vegas. This collaboration focuses on harnessing the power of ATSC 3.0 NextGen TV technologies to redefine how content is delivered, offering broadcasters and enterprises innovative ways to expand their services and generate revenue. At the heart of this partnership is Synaptics' VS640 system on chip (SoC), known for its strong digital rights management (DRM) capabilities, which promises to enable broadcasters to quickly adopt new ATSC 3.0 features while cutting costs and enhancing service offerings.
Shlomo Turgeman, CEO of VBox Communications, has pointed out the strategic value of this collaboration, marking it as a pivotal step forward in the digital broadcasting arena. The solutions developed by Synaptics and VBox are tailored to bring forth technologies that are not only innovative and dependable but also economical, catering to a wide range of sectors such as broadcast television, enterprise data distribution, public safety, and government communications.
John Weil, Vice President and General Manager of IoT and Edge AI Processor Business at Synaptics, has expressed that this partnership reflects the company's dedication to pushing the boundaries of technology. By facilitating the wider use of NextGen TV technologies, the duo aims to offer users more interactive and enriched viewing experiences. The NAB Show 2025 will serve as the platform for the live demonstration of these collaborative solutions, with the VBox Booth #W3056 in the West Hall being the focal point for attendees eager to discover the possibilities these advanced broadcasting technologies hold.
