XY Planning Network (XYPN) has reached a pivotal milestone, celebrating ten years of challenging industry norms and fostering growth among independent, fee-for-service financial planners. Since its launch in 2014, XYPN has not only survived but thrived, showcasing a sustainable model for advising younger clients during their wealth accumulation years. With an impressive average annual membership growth rate of 56.7%, the network now boasts over 1,900 members serving more than 80,000 clients, underscoring the demand for accessible financial planning services.
The organization's influence is further highlighted by its leadership in state RIA registrations, with 1,000 filings in the last five years and nearly 1,000 firms receiving annual ADV filing support in 2024 alone. This achievement reflects XYPN's critical role in ensuring regulatory compliance for its members. Alan Moore, CEO and co-founder, remarked on the network's journey, noting the initial skepticism about profitably serving younger clients and how XYPN's consistent growth has dispelled those doubts.
XYPN's success is backed by data from its annual Benchmarking Studies, revealing a five-year client household CAGR of 27.1%. This growth trajectory has remained strong despite economic hurdles, including the COVID-19 pandemic and inflation, proving the resilience of the fee-for-service approach. The network's focus on CFP® certification and niche specialization has been particularly effective, with certified professionals and those targeting specific demographics outperforming their peers.
Addressing a critical market need, XYPN advisors specialize in assisting young professionals with complex financial situations, such as student loan management alongside other financial goals. This targeted approach has enabled advisors to effectively reach an underserved segment. Over the years, XYPN has expanded its services to include compliance support, bookkeeping, and the XYPN Archive for recordkeeping, enhancing its value proposition to members.
In 2024, XYPN introduced XYPN Sapphire, a pilot corporate RIA affiliation program, offering advisors a more integrated technology and compliance solution. Vince Hockett, XYPN President, emphasized the organization's dedication to member success, stating their ongoing investment in resources and support to ensure advisors thrive. XYPN's decade-long evolution signifies a transformative shift in financial planning, making professional advice more accessible and paving the way for future industry innovations.


