The IgniteIt Market Spotlight conference returns to Southern California on October 8 at the Delta Hotels Anaheim Garden Grove, gathering industry leaders, investors, regulators, and entrepreneurs to address the challenges and opportunities shaping the world's most influential cannabis market. Following two sold-out editions in 2024 and more than 20 successful events nationwide, the one-day conference focuses on strategic networking and actionable business insights for California's cannabis industry. Attendees will gain direct access to decision-makers across the supply chain and explore the impact of federal rescheduling on California operators.
Lauren Carpenter, CEO of Embarc, emphasized the event's value, stating that IgniteIt events provide the most valuable networking experiences encountered in cannabis. The educational discussions offer actionable insights from other operators, and the relationships formed have led to strategic partnerships. Javier Hasse, Co-Founder of IgniteIt, highlighted the event's refreshed energy that reflects the momentum and resilience of California's cannabis industry.
The conference features an impressive speaker lineup including California State Treasurer Fiona Ma, California Department of Cannabis Control Deputy Director of Government Affairs Christina Dempsey, Los Angeles Councilmember Imelda Padilla, and numerous industry CEOs and founders. They will be joined by investors, attorneys, marketing experts, and operators from across the California cannabis ecosystem. The packed agenda addresses California's most pressing cannabis challenges through panels, fireside chats, and case studies.
Key sessions include Profit by the Pallet focusing on turning supply chain data into profit centers, Second Chance at 15% examining California's excise tax reset and its impact on pricing and margins, and an exclusive fireside chat with the Department of Cannabis Control providing direct insights from state regulators. Other critical topics include Quiet Momentum exploring whether standout operators can spark renewed investor confidence, The Strategic Reset covering receiverships and distressed assets, and Compliance Theater? rethinking track-and-trace in an overcomplicated system.
Additional sessions will address operational efficiency with Efficiency Equals Survival strategies for cultivators, brand development through Selling Without Selling Out, consumer-focused approaches in Customer at the Core, and policy discussions in Redefining Cannabis for Los Angeles. The day concludes with Deals Done California, a cocktail reception and private Buyers' Dinner designed for relationship-building and deal-making. Tickets and full event details are available at https://www.cannabismarketspotlight.com.
