The transformative summit at Expoagro 2026, led by the Argentine Rural Women's Group, positioned technical consulting and strategic guidance as essential tools for local producers aiming to access the U.S. market following the landmark bilateral trade agreement. Political scientist and international speaker Nancy Clara presented her manual "Step by Step: How to Do Business with the USA," which attendees described as enlightening, during a session that celebrated women's vital role in agribusiness while establishing a platform to scale regional industries.
High-level institutional support was evident as Nancy Clara formally presented her work to Senator Patricia Bullrich in a meeting coordinated by Dr. Luis Farjio of the National Senate. Senator Bullrich emphasized the manual's critical timing, stating it provides the definitive tool entrepreneurs need to turn export potential into lasting reality during this unprecedented stage of engagement with the United States. Further strategic discussions included dialogue with Guillermo Francos about logistics challenges and Argentina's comparative advantages within the ongoing economic restructuring.
The summit placed special emphasis on the Rural Women's Network, a collective dedicated to empowering and professionalizing female talent across the agricultural value chain. Leaders like María Inés Macchi, who invited Nancy Clara, reaffirmed that technical expertise serves as the definitive bridge to global competitiveness. Ana Laura Sayago highlighted the network's mission to democratize knowledge nationwide, ensuring every producer has a proven roadmap to reach American shelves, while Vanesa Padullés emphasized that specialized advisory differentiates between success and risk in scaling regional industries.
Nancy Clara reflected that her goal is for Argentine talent to stop viewing the U.S. as distant and unreachable, noting that with methodology, resilience, and proper guidance, regional industries can successfully compete in any state. The manual "Step by Step" has established itself as a practical guide on regulations, business culture, and risk mitigation for SMEs and professionals seeking expansion. More information about the strategic approach can be found at https://www.nancyclara.com/stepbystep, while details on the Rural Women's Network initiatives are available at https://www.ruralwomenar.org/network.
